Understanding the Intended Image of Public Secondary Schools in the South West Region of Cameroon


  • Nengieh Lizzie Wantchami University of Buea, Cameroon




School Administrators, Intended Image, Public Secondary Schools, Education, Cameroon.


School administrators are the backbone of a successful school culture. Successful schools are a reflection of the leadership in place which is an indication of the vision, mission, values and core competencies in place. The purpose of this qualitative study was to investigate the unintended image of public secondary grammar schools in the South West Region of Cameroon. 20 school administrators were purposively and conveniently sampled with an open ended questionnaire from the six divisions of the region. The data collected were analysed qualitatively using thematic analysis. According to the results of this study, school administrators cited morality and poor results as crucial factors that degrade the image of public secondary grammar schools. Results further explain that the school administrators of these schools are striving for excellence as they cited morality which is the backbone for personal growth and human relations as the key vision, mission, value and core competencies of their schools followed by academic excellence. Other areas school administrators mentioned include: competence, talent creation, coercive workforce and building citizenship. 

Author Biography

Nengieh Lizzie Wantchami, University of Buea, Cameroon

Department of Journalism and Mass Communication, Department of Educational Foundations and Administration,University of Buea, Cameroon.


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